itel Pakistan has joined forces with one of Pakistan’s most iconic sporting legends, Shoaib Akhtar, who steps into the itel family as the Brand Ambassador for the all-new itel Power 80.
Known worldwide as the “Rawalpindi Express,” Shoaib Akhtar built his legacy on extraordinary speed, relentless power, and an unwavering drive to push beyond limits. His fearless spirit and pursuit of excellence perfectly embody the philosophy behind the new itel Power 80.
Built for those who demand more, the itel Power 80 brings together power, endurance, and performance—qualities that define both the smartphone and the legend representing it.
A Partnership Built on Power
The collaboration brings together two names that stand for performance and ambition. Shoaib Akhtar’s legendary cricket career and itel’s commitment to delivering feature-rich technology create a partnership designed to connect with Pakistan’s young, dynamic, and tech-savvy audience.
The itel Power 80 is the newest addition to itel’s Power Series, continuing the brand’s focus on delivering smartphones designed for users who want dependable performance and long-lasting everyday use.
With Shoaib Akhtar as the face of the campaign, itel Pakistan is bringing a familiar and inspirational personality into its latest brand story.
From Cricket’s Fastest Bowler to itel’s Power Ambassador
Shoaib Akhtar has spent his career pushing boundaries. From delivering some of the fastest bowling spells in cricket history to becoming one of Pakistan’s most recognizable sporting figures, his name has become synonymous with power and speed.
That makes the partnership particularly fitting for the itel Power 80.
The collaboration reflects a simple message: when you have power, you can go further.
Introducing the itel Power 80
The all-new itel Power 80 takes center stage as the latest smartphone in itel’s Power Series in Pakistan.
Through the Power 80 campaign, itel aims to combine practical smartphone technology with a bold identity that resonates with consumers looking for value, performance, and reliability.
Shoaib Akhtar’s involvement adds another dimension to the campaign, connecting the smartphone with a personality whose career has been defined by determination and extraordinary performance.
itel Pakistan Continues to Build Strong Connections
For itel Pakistan, the collaboration represents more than a celebrity endorsement. It is an opportunity to build a stronger connection with Pakistani consumers through a personality who has inspired generations of cricket fans.
As Shoaib Akhtar joins the itel family, consumers can expect to see the cricket legend featured prominently in the brand’s campaign for the itel Power 80.
The message is clear: power is not just about what you have—it is about what you can achieve with it.
With Shoaib Akhtar on board as Brand Ambassador, itel Pakistan is ready to take the Power Series into an exciting new chapter.
Shoaib Akhtar × itel Power 80 — Power That Moves You.

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